Ny Ny Lew Joins Pineapple Support as Brand Ambassador 

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Pineapple Support, the adult industry’s leading mental health nonprofit, has appointed Ny Ny Lew as its latest brand ambassador. The performer, creator, and writer joins a growing team of ambassadors dedicated to advocating for mental health awareness and performer support within the adult industry. 

Lew brings years of firsthand experience navigating the emotional and professional challenges of the adult industry to her new role. She is dedicated to mental health awareness and boundary education within the industry, using her platform to advocate for self-respect, consent, and sustainable careers for creators. She is currently writing a guide focused on emotional wellbeing, personal boundaries, and self-preservation for adult creators. 

“Mental health is still one of the most overlooked parts of our industry,” says Lew. “We talk about content, numbers, and success, but not enough about the emotional weight performers carry. I want creators to understand that boundaries are not bad for business; they are what make long-term careers possible. I’m honored to work with Pineapple Support to help performers feel supported, respected, and human.” 

Founded in 2018 by British performer Leya Tanit following a series of tragic losses in the adult industry, Pineapple Support is a 501(c)(3) nonprofit that has connected more than 20,000 adult industry professionals with free and low-cost therapy, counseling, and emotional support. 

“We are thrilled to welcome Ny Ny to our ambassador team,” says Tanit. “Her dedication to boundary education and her honest, firsthand perspective on the emotional realities of this industry make her a powerful voice for our mission. As a Pineapple Support ambassador, Ny Ny hopes to help normalize mental health conversations and ensure performers know they are not alone, and we couldn’t agree more.” 

For more information and to become a member of Pineapples United, the membership club for adult industry members, please visit Pineapplesupport.org/Pineapples-United. If you have a business and would like to find out how to become an official sponsor of Pineapple Support, view the available packages by visiting Pineapplesupport.org/sponsorship. 

Pineapple Support Welcomes Creator Helper as Official Sponsor 

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Pineapple Support, the adult industry’s leading mental health nonprofit, is proud to announce that Creator Helper, a content automation platform for adult creators, has joined as an official sponsor. The partnership reflects a shared commitment to the wellbeing and sustainability of adult industry professionals worldwide. 

Creator Helper automates titles, descriptions, tags, thumbnails, preview clips, scheduling, and distribution across multiple platforms from a single upload. By streamlining the operational side of content creation, Creator Helper gives performers more time to focus on their craft and, crucially, their wellbeing. 

“At CreatorHelper, we focus on removing the invisible workload that creators carry every day. Our partnership with Pineapple Support is deeply aligned because both of us are committed to supporting creators in a way that is sustainable, prioritizing not only growth, but wellbeing.” says Elektra from Creator Helper, 

Founded in 2018 by British performer Leya Tanit following a series of tragic losses in the adult industry, Pineapple Support is a 501(c)(3) nonprofit that has connected more than 20,000 adult industry professionals with free and low-cost therapy, counseling, and emotional support. 

“We are delighted to welcome Creator Helper to our growing family of sponsors,” says Tanit. “The pressures of managing a content business, the constant posting, optimizing, and platform juggling, take a very real toll on mental health. A partner who actively works to reduce that burden understands exactly why this work matters. Together, we can help ensure creators have both the tools and the support they need to thrive.” 

Businesses interested in becoming an official sponsor of Pineapple Support can view available packages at pineapplesupport.org/sponsorship. 

About Creator Helper Creator Helper is a content automation platform that enables adult creators to upload once and distribute automatically across all major platforms. . Learn more at creatorhelper.com. 

Pineapple Support Welcomes Ondato as Official Sponsor 

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Pineapple Support, the adult industry’s leading mental health nonprofit, is proud to announce that Ondato, a global leader in identity verification and compliance technology, has joined as an official sponsor. The partnership reflects a shared belief that safeguarding online ecosystems must include protecting the wellbeing of the people who power them. 

Ondato provides AI-driven KYC, AML, and age verification solutions that help businesses onboard customers safely, prevent fraud, and maintain regulatory compliance worldwide. Operating across industries where trust and safety are paramount, Ondato’s decision to extend its commitment to online wellbeing through this sponsorship is a meaningful recognition of the importance of mental health within the creator economy. 

“Pineapple Support plays an essential role in providing free, stigma-free and accessible mental health services to individuals working within the online adult industry,” says Gavin, Commercial Director at Ondato. “At Ondato, we believe that safeguarding online ecosystems extends beyond compliance and technology. It includes protecting the wellbeing of the people who power them. We are proud to support Pineapple Support as a sponsor and to stand alongside an organisation that prioritises mental health, dignity and access to care across the creator economy.” 

 

“Pineapple Support plays an essential role in providing free, stigma-free and accessible mental health services to individuals working within the online adult industry,” says Gavin, Commercial Director at Ondato. 

Founded in 2018 by British performer Leya Tanit following a series of tragic losses in the adult industry, Pineapple Support is a 501(c)(3) nonprofit that has connected more than 20,000 adult industry professionals with free and low-cost therapy, counseling, and emotional support. 

“We are thrilled to welcome Ondato to our growing family of sponsors,” says Tanit. “Ondato understands that truly safe online spaces require more than technical solutions. They require care for the human beings behind the content. That philosophy aligns deeply with everything we do at Pineapple Support, and we are grateful to have them standing with us.” 

Businesses interested in becoming an official sponsor of Pineapple Support can view available packages at pineapplesupport.org/sponsorship. 

Pineapple Support Announces Board and Leadership Changes to Advance Mission and Global Impact

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Pineapple Support, the adult industry’s leading mental health nonprofit, today announced leadership changes to support the organization’s growing needs and expand its global impact across the industry. Founder and CEO Leya Tanit established Pineapple Support to address the lack of stigma-free mental health services for the adult industry. These board-approved changes reflect the organization’s continued evolution as it expands the care it provides, strengthens corporate governance, and further establishes itself as a leading advocate for the industry.

The organization announced the appointment of Jean-Micheal Veen, CEO of F2F.com, to the board and as Technology and Development Chair. “Jean-Micheal is passionate about the work we do and brings both technical and operational expertise,” said Leya Tanit. “As Pineapple Support continues to grow, his experience and insight will strengthen the systems needed to provide even more care to the community in the years ahead.”

“At F2F.com, we’ve always believed that building a sustainable platform starts with genuinely caring about the people on it. Supporting Pineapple Support was therefore a logical step for us from the start. Joining the board is a commitment to go further. My focus will be on expanding access to services and increasing industry participation,” said Jean-Micheal Veen. “Mental health is a non-negotiable standard, not an afterthought. Pineapple Support is leading that charge, and I’m proud to help drive it.”

Board Member Brad Mitchell, President of MojoHost and a respected 26-year veteran of the adult industry, will serve as President. “Brad has served on the board of Pineapple Support since its inception, providing meaningful guidance and support for the past eight years,” said Leya Tanit. “I’m excited to work more closely with Brad in his new role as President, as we continue to expand and advance our mission. This new role reflects the organization’s confidence in his leadership and longstanding commitment to both Pineapple Support and the industry.”

“I am incredibly proud of what Pineapple Support has accomplished, honored to accept this role, and excited to help expand its ability to reach and support more lives,” said Brad Mitchell. “When you meet people whose lives have been saved, as I have, it stays with you forever. I am deeply grateful to my predecessor, Alison Boden, for her selfless hard work and dedication throughout her tenure. I will continue building on that legacy in a way that would make her proud.”

Pineapple Support also extends its heartfelt gratitude to Michelle Marriott for her dedicated service as Community Outreach Chair. Michelle’s commitment and tireless efforts have played a meaningful role in sustaining and growing the organization’s ability to provide care to those who need it most. We are deeply grateful for her time and contributions, and wish her well in her next chapter.

“Pineapple Support has grown into an organization the industry depends on and recognizes as essential,” said Leya Tanit. “As the need for accessible, stigma-free mental health support continues to grow, we are committed to meeting this challenge by serving the community responsibly and effectively. The leadership team and board we have in place today are strong, and I’m incredibly excited about what we will accomplish together moving forward.”

Pineapple Support was founded by British performer Leya Tanit in 2018, after a string of losses in the adult industry from depression and other mental illnesses. The organization, a qualified 501(c)(3) tax-exempt organization in the United States, has connected over 20,000 adult performers to mental health services, including free and low-cost therapy, counseling, and emotional support.