As a preferred payment method for adult industry performers, Paxum is taking a stand in the fight for performer rights and personal safety by matching donations to Pineapple Support.

According to the company, a year ago shock waves rippled through the adult industry when news spread that beautiful and talented performer August Ames had tragically taken her own life as a result of mental illness. The distressing news came quickly after several other adult performer suicides and made a huge impact on the industry, with many performers expressing shock, confusion, and grief. As a result, some offered themselves to their colleagues for support and comfort should they find themselves in a similar position.

For one performer in particular though, Leya Tanit, the news of so many performer suicides in just a few short months compelled her to take urgent action to create a positive change for performers’ mental health worldwide. Through pure determination and dedication coupled with valuable industry support, just a few months later, Tanit’s idea is already a concrete reality with her founding of Pineapple Support — a registered non-profit organization dedicated to providing 24/7 mental health support for all industry performers, with no discrimination, judgment or stigma attached.

When the Winter Holiday season approaches many of us find the shortened days and colder temperatures can contribute to increased feelings of negativity, loneliness, anxiety, and depression. For some people, suicidal thoughts can push through more prominently during the winter; more than in any other season, so as human beings it’s important to provide support to our fellow human beings when we can.

Paxum wholeheartedly backs Pineapple Support and its goal to support all adult performers. To provide these services takes funding, and so Paxum will be matching all donations to Pineapple Support during December and January, up to $2,000, when sent through Paxum.

“We invite you to join us to help make a difference for all performers in the adult industry,” Paxum’s Ruth Blair says, explaining that “Every donation counts, whether you donate $1, $5, $10, or $100, Paxum will match you!”

Blair says every penny will go to Pineapple Support, which as a registered non-profit organization, can use Paxum services completely free.

“Providing this much-needed service to the adult industry through Pineapple Support is something I feel extremely passionate about,” Tanit explains, “and with companies such as Paxum not only sharing this passion but generously offering their support, we are able to offer therapy, counseling, and emotional support to the many who often could otherwise fall through the cracks.”

To donate, simply send your donation via Paxum to contact@pineapplesupport.org.

For more information, click here.